March 19, 2019
MEDIA CONTACT: MADELINE CARLSON
CHICAGO– The Illinois Office of Tourism’s #AmazingForAll campaign received the Spartacus Traveler Award for best LGBTQ tourism campaign during ITB Berlin, the world’s leading travel trade show. Spartacus, a leading LGBTQ travel magazine in Germany, created the awards to celebrate ground-breaking LGBTQ marketing efforts around the world.
Illinois Office of Tourism’s Acting Director, Jan Kemmerling, accepted the award during a ceremony, March 6 in Berlin. “The #AmazingForAll campaign highlights our mission for inclusivity and equality across the state of Illinois,” said Kemmerling. “We are honored to be recognized for promoting Illinois as a destination that welcomes all travelers from around the world. “
The Illinois Office of Tourism competed against three other LGBTQ campaigns including Greater Fort Lauderdale Convention and Visitors Bureau, Condor Airlines and Tour Spain. The #AmazingForAll campaign was selected as the winner by a combination of Spartacus Travel readers and a panel of judges from the magazine.
Illinois Office of Tourism launched the #AmazingForAll campaign in 2018 to welcome LGBTQ visitors to experience the places and people that make Illinois amazing. EnjoyIllinois.com/AmazingforAll features digital and social content illustrating the excitement Illinois locals have about welcoming LGBTQ visitors from across the world. To view the new “#Amazing for All” video click here. For images of the #AmazingForAll art sculpture (permanently located in Chicago’s Boystown neighborhood) click here.
For images from the Spartacus Traveler award ceremony at ITB Berlin click here.
Spartacus is one of the oldest and most established brands for the worldwide LGBT travel community. The travel magazine SPARTACUS Traveler has been informing German-speaking LGBT travelers since 2006 with news and editorial coverage about current travel trends.
The Illinois Department of Commerce and Economic Opportunity, Office of Tourism manages industry efforts that result in sustainable and significant economic and quality-of-life benefits for Illinois residents.